Shop Maddie Green is a women-founded, family-run online boutique that started in Maddie's parents basement in 2020. She launched the business while working retail at the mall, just as the world was shutting down. What began as hand-cut stickers and Etsy order has grown into our full on uplifting boutique!

Originally studying hotel management in hopes of one day running her own resort, Maddie shifted during senior year of college and graduated with her B.S in Marketing and runs the boutique full time. Today, everything is curated or designed with love and shipped from our small HQ in Austin, TX.

You should never be limited by size! We proudly carry sizes XS–5XL and never charge more for extended sizing even when our suppliers charge us more. Everyone deserves access to, uplifting style & goods! We’re here to make sure you feel confident and celebrated.

New arrivals drop monthly so there’s always something new to love.

In 2020, Maddie started going live from her parents’ basement to pack orders, sketch new designs, and connect with early customers. Those lives quickly turned into MGTV (Maddie Green TV) a place where thousands now tune in on TikTok to relax, get inspired, or just hang out with a friend on the other side of the screen. Whether you’re shopping for your next favorite tee, adding joy to your desk with a new notebook, or just need a little pick-me-up you’re not just part of a store here. You’re part of something real.